Master P Launches New Brands to Compete With Aunt Jemima's and Uncle Ben's
Master P is introducing a new line of Black owned products to directly compete with Aunt Jemima's pancake syrup and Uncle Ben's rice! The product line will consist of Uncle P's Original Syrup, Uncle P's Buttermilk Pancake and Waffle Mix, and Uncle P’s Louisiana Seasoned Rice. The products are already available in many grocery stores in Texas and Louisiana, and are expanding to other states in the country. “When you look at Aunt Jemima, and you look at Uncle Ben, we don’t own those products, we never did,” Master P said in an interview. “We need to understand that we’re not going to be able to put money back in our community because we don’t own those brands. Our grandparents been having us buy those products because they think it’s people that look like us.” "To change the narrative it starts with education and ownership. Why not buy from us when we are going to buy these products anyway? I'm using the same blueprint that I used in the music bu...

